Field sales in Kenya still runs on WhatsApp pins
Reps say they visited. Managers have no proof. Marketing spend leaks because "site visits" cannot be tied to pipeline or orders. Biashara ERP CRM field routes fix that with map-based planning and GPS-verified check-ins.
How route mapping works
- Reps tap destinations on an interactive map, like ride-hailing route planning.
- Blue line shows the planned route; purple dashed line shows the live GPS trail during the visit.
- Check-in succeeds only when GPS confirms the rep is within a configurable geofence (default ~150 m).
- Poor-accuracy GPS signals are rejected, no fake check-ins from bad coordinates.
- Mandatory site photo on check-in (configurable per organisation).
CRM leads from the field
When a rep captures company, contact, and phone at a verified stop, Biashara ERP can auto-create a CRM lead. Product interest per stop (cement, paint, hardware, etc.) feeds follow-up without retyping notes in the office.
Explore the full service at CRM field routes & geofencing or book a demo with your field team workflow.
Biashara support